using this link
http://www.creativeskillset.org/radio/careers/jobs/article_7768_1.
Some of the duties and skills required by a radio commercial producer are:
-The ability to create unique ideas and to think creatively about how to communicate them, to enable them to come up with unique ideas for radio commercials which will attract an audience.
- Knowledge of the radio market, different station and program styles and audience demographics, in order to create a suitable advert suitable for a specific advert.
- A strong interest in advertising, and a good understanding of how radio and other relevant platforms can be used to promote and sell goods and services
- They need confidence to interpret a brief, and to pitch ideas to clients to make the client feel as if they are making the right choice by choosing them as their radio commercial producer.
- ability to work independently, but also as a team therefore they can adapt to working in different situations.
- Self motivation and adaptability to enable you to come up with new good ideas and also to be able to keep work up to a good standard.
- Determination, diplomacy and interpretation skills as you will need to be determined to finish producing the radio commercial to a high quality and also finished by the deadline they are needed at.
- Empathy and patience, the ability to build, report and draw information from people in order for them to be able to connect to the audience.
- A thorough knowledge of the law, ethics and industry regulations as they affect radio production and advertising, to avoid any legal or copyright issues.
- Knowledge of when necessary, and how to acquire the relevant clearance and licences, including copyright and music clearances to avoid copyrighting or being sued etc.
- Knowledge of when it is necessary, and how to require the relevant clearances and licenses because if you are unaware how to get clearances and licenses then you could risk being sued if you used someone else's music or their material without their permission
- Knowledge of the requirements of the relevant health and safety legalization and producers, to ensure you work safely in your work enviroment.
- A high level of IT skills- Particularly good word processing and data handling skills so you will be able to work with the technology your given.
- the ability to learn how to use a variety of recording equipment, and to operate different radio studios, so If they need to record in different places they are familiar with all the different equipment, or so they can adapt quickly to new equipment.
-the ability to conduct effective internet research, to ensure you have the correct information for the product/service you would be creating an advert for,use relevant computer software for audio editing, and when necessary, to manipulate visual images or edit video, and upload all such material for use on websites, so what they have produced can actually reach an audience effectively.
*Which of these skills do you now have?
The skills I have are -The ability to create unique ideas and to think creatively about how to communicate them, to enable them to come up with unique ideas for radio commercials which will attract an audience.
- ability to work independently, but also as a team therefore they can adapt to working in different situations.
- Self motivation and adaptability to enable you to come up with new good ideas and also to be able to keep work up to a good standard.
*Which of these skills do you need to develop? How will you achieve this?
I need to develop my IT skills to enable me to edit my work to a higher quality , I also think I need to improve my ability to work independently as sometimes I can find it hard to come up with ideas quickly and also sometimes work slow, in order to improve this I will have to concerntrate more while working on my own in order to come up with good ideas.
- A strong interest in advertising, and a good understanding of how radio and other relevant platforms can be used to promote and sell goods and services
- They need confidence to interpret a brief, and to pitch ideas to clients to make the client feel as if they are making the right choice by choosing them as their radio commercial producer.
- ability to work independently, but also as a team therefore they can adapt to working in different situations.
- Self motivation and adaptability to enable you to come up with new good ideas and also to be able to keep work up to a good standard.
- Determination, diplomacy and interpretation skills as you will need to be determined to finish producing the radio commercial to a high quality and also finished by the deadline they are needed at.
- Empathy and patience, the ability to build, report and draw information from people in order for them to be able to connect to the audience.
- A thorough knowledge of the law, ethics and industry regulations as they affect radio production and advertising, to avoid any legal or copyright issues.
- Knowledge of when necessary, and how to acquire the relevant clearance and licences, including copyright and music clearances to avoid copyrighting or being sued etc.
- Knowledge of when it is necessary, and how to require the relevant clearances and licenses because if you are unaware how to get clearances and licenses then you could risk being sued if you used someone else's music or their material without their permission
- Knowledge of the requirements of the relevant health and safety legalization and producers, to ensure you work safely in your work enviroment.
- A high level of IT skills- Particularly good word processing and data handling skills so you will be able to work with the technology your given.
- the ability to learn how to use a variety of recording equipment, and to operate different radio studios, so If they need to record in different places they are familiar with all the different equipment, or so they can adapt quickly to new equipment.
-the ability to conduct effective internet research, to ensure you have the correct information for the product/service you would be creating an advert for,use relevant computer software for audio editing, and when necessary, to manipulate visual images or edit video, and upload all such material for use on websites, so what they have produced can actually reach an audience effectively.
*Which of these skills do you now have?
The skills I have are -The ability to create unique ideas and to think creatively about how to communicate them, to enable them to come up with unique ideas for radio commercials which will attract an audience.
- ability to work independently, but also as a team therefore they can adapt to working in different situations.
- Self motivation and adaptability to enable you to come up with new good ideas and also to be able to keep work up to a good standard.
*Which of these skills do you need to develop? How will you achieve this?
I need to develop my IT skills to enable me to edit my work to a higher quality , I also think I need to improve my ability to work independently as sometimes I can find it hard to come up with ideas quickly and also sometimes work slow, in order to improve this I will have to concerntrate more while working on my own in order to come up with good ideas.
For this task you have demonstrated that you have a competant awareness of the skills required for the role of a commercial radio producer. You are therefore working at pass standard as you are mostly describing/listing the skills. To improve you would need to explain how/why each skill is relevant/important. As you have listed a wide range of skills you could select a few of them that you would then discuss in more depth.
ReplyDeleteAnnouska, I am concerned as you have not submitted your post for task 2b question 4. This needs to be uploaded urgently!
ReplyDelete